Increasing Your Search Engine Ranking

The methods employed to increase your search engine rankings may seem like rocket science to you, so you have probably avoided dealing with this issue. I am here to tell you – the time has come to face your website! A high search engine ranking for your website is so essential that if you have the slightest desire to succeed in your business, there is no way you can continue to avoid this issue.

At least 85% of people looking for goods and services on the Internet find websites through search engines such as Google, Yahoo, and MSN. The idea of optimizing your pages for high search engine rankings is to attract targeted customers to your site who will be more than likely to make a purchase. The higher your page comes up in search engine results, the greater the traffic directed to your website. That’s what search engine optimization is about.

You can immerse yourself in all the technical information available online to figure out how to optimize your web pages to achieve higher rankings. Or you can look at a few simple items on your pages, make some small adjustments, and most likely see improved rankings quite rapidly. The first item you should examine is the title bar on your homepage.

The title bar is the colored bar at the top of the page.
Look at the words that appear there when you access your home page. To increase search engine rankings, the words on your homepage’s title bar should include the most important keywords or phrases, one of which would include your company name.

Then click on all your links and examine the title bars on the pages you access. Each title bar on every single page of your site should contain the most important keywords and phrases taken from the page itself. However, avoid very long strings of keywords, keeping them to six words or less. Avoid repeating keywords more than once in the title bars and ensure that identical words are not next.

The next item to put under your microscope is your website content. Search engines generally list sites that contain quality content rather than scintillating graphics. Your site’s text must contain the most important keywords – the words that potential customers will be typing into search engines to find your site.

Aim to have around 250 words on each page, but if this is not desirable due to your design, aim for at least 100 carefully chosen words. If you want to achieve a high ranking on search engines, this text is essential. However, the search engines must read the text, meaning that the text must be in HTML and not graphic.

To find out if your text is in HTML format, take your cursor and highlight a word or two. If you can do this, the text is HTML. If the text will not highlight, it is probably in graphic form. In this case, ask your webmaster to change the text into HTML format to increase your search engine rankings.

Next, we come to what are called meta tags. I know this sounds like something out of science fiction, but it is really just simple code. Many people believe that meta tags are the key to high search engine rankings, but they only have a limited effect in reality. Still, it’s worth adding them if a search engine will use meta tags in their ranking formula.

To find out if your page is set up with meta tags, you must access the code. To do this, click the “view” button on the browser menu bar, and select “source.” This will pull up a window revealing the underlying code that created the page.
If there are meta tags, they usually appear near the top of the window. For example, a meta tag would read meta name=” keywords” content=. If you do not find code that reads like this, ask your webmaster to put them in. This may not do much for your search engine rankings, but any little boost helps.

Lastly, we come to the issue of link popularity. This is a factor that is extremely important in terms of search engine rankings. Almost all search engines use link popularity to rank your website. Link popularity is based on the quality of the sites you have linked to from your links page.

If you type in “free link popularity check” in a popular search engine, the search engine will then show you what sites are linked to your site. If there aren’t many sites linked up to yours or that the sites linked up have low search engine rankings consider launching a link popularity campaign. Essentially, this entails contacting quality sites and requesting that they exchange links with your site. Of course, this requires checking out the rankings of the websites you want to link up with. Linking to popular, quality sites not only boosts your search engine ranking but also directs more quality traffic to your website.

Search engine rankings are significant for a successful Internet marketing campaign. Before you go out and hire a search engine optimization company, try taking some of the simple steps listed above, and see if you can’t boost your rankings yourself. Don’t ever ignore this all-important factor in Internet marketing. Remember, the higher your search engine ranking, the more quality customers will be directed your way.

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Increasing Link Popularity

Search engines are the gateway to the Internet. They are the first tool that potential customers use to find the products and services they need. This is why link popularity is so imperative. If the customers do not find your website, you have no possibility of making any sales.

You’re probably wondering what the blazes are popular about a link! Well, in a word – plenty! Link popularity refers to the ranking assigned to your website by the search engines, and it determines the ranking your page gets when keywords are entered into a search engine. So, you’re probably wondering, how do I make my link popular?

Search engines are discretionary, giving status and ranking to sites with links to their pages from related, quality sites. It’s a simple formula, but a significant one. Google created the system, and now virtually all the most popular search engines employ it to rank your web pages in their indexes.

The more commonly used your keyword is, the harder it will be to achieve link popularity, but it is almost certain your site will never rank highly on any search engine without achieving this step. But don’t be discouraged; there are tried and true ways of achieving link popularity using the most competitive keywords.

There are a few things you should be aware of. The first is that just linking up with many other websites will not achieve link popularity. In fact, it may have quite the opposite effect. This is particularly true when about nothing more than “link farms” – pages containing line after line of indiscriminate links. Search engines may aggressively discriminate against your website if you are associated with a link farm, so steer clear of them!

The next thing to bear in mind is the quality of the site you are linking to. Never link to a page you have reservations about your visitors seeing. The last thing you want your website to appear as is indiscriminate and cheap.
Linking to sites of poor quality will only lessen your link popularity, if not destroy it.

So let’s get to what you need to do to achieve supreme link popularity and improve your rankings to stellar status on all the popular search engines.

The first step and the fastest way to get your foot in the door is to get a listing in a popular directory, such as Open Directory Project and Yahoo. If your site is business-related, you will want to be listed on Yahoo, and even though it will cost you around $300 a year, it will be money well spent. If your site is non-commercial, the listing will be free, but it will take time and follow-up to get it listed. Open Directory gives you a free listing, whether you are business-related or non-commercial, but be prepared to make many follow-up inquiries before you see your site listed.

You aim to get listed in the highest level of appropriate category, which takes some common sense. For example, if your company ships Alpaca wool from an Alpaca farm located in the middle of Nowhere, Tiny State, do NOT submit your listing to “Retailers from Nowhere, Tiny State.” BIG MISTAKE! All you have to do is look a little deeper – and submit your listing to the “Fine Alpaca Wool” category. You will not only associate yourself with culture and quality, but you will be listed in a national category.

After you have attained directory listings, the next step is to locate other quality sites to increase your link popularity. Try to find sites that are in some way related to yours, so not only will your link popularity increase, but your customer base may also be expanded. You want to avoid your competitors and look for sites that are useful to your site’s visitors. Let’s look at the Alpaca Wool site example. Linking up to a site that sells knitting supplies would help your visitors, and the chances of the knitting supply site wanting to link up to your site are also greater. By linking to a related site that will be relevant to your website’s traffic, you are increasing both of your site’s business prospects – and both of your sites’ link popularity.

Not all sites want to link to other sites, so you will have to research when looking for possible linking partners. Google is an excellent starting place for your search. Make sure you enter keywords that you think quality customers will also enter to find your own site.
Remember, your criteria are quality, highly ranked, non-competing websites with links or resources page.
Go to these sites and objectively assess them. Look at the quality of the product, the graphics, and the ease of use.
Then check out the other sites they are linked to, and determine if your own site would fit in with the crowd.

When you decide you have found a good prospect, you must set out to woo them. The first thing to do is to add a link on your own links page to their site. This is an essential first step; it shows good faith and ups your chances significantly of their reciprocity. After you have added their link, you must contact the webmaster of their site.
Since this is almost always done by email, you want to make sure it is immediately clear that your message is not junk mail. This requires that you tell them right off the bat that you have added a link to their page on your site. A hook like this almost always insures the reader will read on.

Next, be sure to be flattering and let them know how much you appreciate their website. Ensure you emphasize that you have actually visited their site and that their site is not just a random pick. Please give them the address of your links page, and ask them to check out the link for themselves. It’s a good idea to mention that they will not only benefit from the increased traffic your website will direct their way, but you will also increase their link popularity. Briefly explain why link popularity is so essential, but do this in a sentence or two so you don’t sound like a professor! Finally, tell them you would greatly appreciate it if they would reciprocally add a link on their own links page to your website.

Go through this process with as many appropriate sites as you can find, bearing in mind the criteria of quality and non-competitiveness. After you have emailed all relevant sites, be sure to check these websites frequently to see if they have added a link to your page. Give it about a month, and if no link appears, try another charming email. Then give it another month, and if your site is still absent from their links page, it’s time to remove their link from your own links page. The only time you want to pursue a link further than this is if you believe a site is crucial to your link popularity and your business needs. Just remember to keep all your communications complimentary and cordial.

Then set up a schedule to check your ranking in search engines frequently to see if your link popularity has improved. This is not achievable in the blink of an eye. It will take some time and a good deal of work. There is no way around the labor-intensive quality of improving your link popularity, which is why search engines regard it with such importance.

Funny! When you log onto the Internet, nothing indicates that you have just entered an untamed jungle.
There are a lot of big hungry lions in the Internet jungle. They are looking for easy marks… they love newbies best of all.

By the way – make sure you have a beautiful, streamlined site, or you will never persuade anyone to link up to you.
Be prepared to keep plugging away at this process, as long as it takes until you achieve link popularity stardom!

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Evaluating Web Site Performance

Setting up a website is the first step of an Internet marketing campaign, and the success or failure of your site depends greatly on how specifically you have defined your website goals. If you don’t know what you want your site to accomplish, it will most likely fail to accomplish anything. Without goals to guide you in developing and monitoring your website, all your site will be is an online announcement that you are in business.

If you expect your site to stimulate some form of action, whether it is visitors filling out a form so a representative can contact them or purchasing a product, there are steps you can take to ensure that your website is functioning at peak efficiency. One of the first indicators of how well your site is working for you is finding out the number of visitors in a given period of time. A good baseline measurement is a month in which you haven’t been doing any unusual offline promotional activities.

However, just because the hoards of people have passed through your gates does not mean your site is successful. Usually, you want those visitors actually to do something there. It is equally important to monitor the number of visitors to your site who made a purchase. This figure is called the site conversion rate, and it is an essential element of your website’s efficacy.

To find the site conversion rate, take the number of visitors per month and figure out the percentage of them that actually acted your site is set up for. For example, if you had 2,000 hits to your site, but only 25 of them purchased your product, your site conversion rate equals 1.25%. To get this figure, take your number of visitors who made a purchase, multiply by 100, and divide by your number of visitors (25 X 100): 2000.

If your website is set-up to get visitors to fill out a form, make sure to figure out the difference between your site conversion rate and your sales conversion rate. This is because not everyone who fills out your form will actually become your customer. However, whether your site is set-up to sell a service or product or to get the visitor to fill out a form, the site conversion rate will measure your website’s success or failure whenever you make changes to the site.

You may find that you need to implement some additional marketing strategies if you find that traffic to your site is meager. Several effective methods to improve traffic flow to your website, particularly launching a search engine optimization campaign. This campaign is targeted at increasing your position in search engine results so that consumers can find your pages faster and easier. You can either research the steps you need to take to improve your search engine rankings or employ a search engine optimization company to do the work for you.
In either case, after you have improved your search engine positions, make sure you keep on top of them by regular monitoring and adjusting your efforts to maintain high positions.

Another factor to examine is how easy it is for a visitor to your website to accomplish the action the site is set-up for. For example, if your goal is for the visitor to fill out a form, is this form easily accessible, or does the visitor have to go through four levels to get to it? If it’s too difficult to get to, the customer may throw in the towel and move on to another site. Make sure your buttons are obvious and the path to your form or ordering page quickly accessible.

Finally, have a professional evaluate the copy on your website. Of course, the goal is to get your visitor to make a purchase or fill out your form. Website copy must be specifically geared to your online campaign and not just a cut and paste job from your company brochure. The right copy can make the difference between profit and loss in your online campaign.

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If you want additional support, this is a big one: Tutorials & What you need to know to start your online business success in 2019.
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Get 100 subscribers a day. Guaranteed! There is no trick.
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Do you want to learn more for free?
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Protecting Your Search Engine Rankings

Your website’s ranking on a search engine is a vital element of your overall marketing campaign, and there are ways to improve your link popularity through legitimate methods.
Unfortunately, the Internet is populated by bands of dishonest webmasters seeking to improve their link popularity by faking out search engines.

The good news is that search engines have figured this out and are now on guard for “spam” pages and sites that have increased their rankings by artificial methods. When a search engine tracks down such a site, that site is demoted in ranking or completely removed from the search engine’s index.

The bad news is that some high quality, completely above-board sites are mistaken for these web page criminals. Your page may be in danger of being caught up in the “spam” net and tossed from a search engine’s index, even though you have done nothing to deserve such harsh treatment. But there are things you can do – and things you should be sure NOT to do – which will prevent this kind of misperception.

Link popularity is mostly based on the quality of sites you are linked to. Google pioneered these criteria for assigning website ranking, and virtually all search engines on the Internet now use it. There are legitimate ways to increase your link popularity, but at the same time, you must be scrupulously careful about which sites you choose to link to. Google frequently imposes penalties on sites linked to other sites solely to boost their link popularity artificially. They have actually labeled these links “bad neighborhoods.”

You can raise a toast to the fact that you cannot be penalized when a bad neighborhood link to your site penalty happens only when you are the one sending out the link to a bad neighborhood. But you must check and double-check all the links that are active on your links page to make sure you haven’t linked to a bad neighborhood.

The first thing to check out is whether the pages you have linked to have been penalized. The most direct way to do this is to download the Google toolbar at http://toolbar.google.com. You will then see that most pages are given a “Pagerank,” represented by a sliding green scale on the Google toolbar.

Do not link to any site that shows no green at all on the scale. This is especially important when the scale is completely gray. It is more than likely that these pages have been penalized. If you are linked to these pages, you may catch their penalty, and like the flu, it may be difficult to recover from the infection.

There is no need to be afraid of linking to sites whose scale shows only a tiny sliver of green on their scale.
These sites have not been penalized, and their links may grow in value and popularity. However, do make sure that you closely monitor these kinds of links to ascertain that, at some point, they do not sustain a penalty once you have linked up to them from your links page.

Another evil trick that illicit webmasters use to boost their link popularity artificially is hidden text. Search engines usually use the words on web pages as a factor in forming their rankings, which means that if the text on your page contains your keywords, you have more of an opportunity to increase your search engine ranking than a page that does not contain text inclusive of keywords.

Some webmasters have gotten around this formula by hiding their keywords in such a way so that they are invisible to any visitors to their site. For example, they have used the keywords but made them the same color as the page’s background color, such as a plethora of white keywords on a white background. You cannot see these words with the human eye – but the eye of the search engine spider can spot them easily! A spider is the program search engines use to index web pages, and when it sees these invisible words, it goes back and boosts that page’s link ranking.

Webmasters may be brilliant and sometimes devious, but search engines have figured these tricks out. As soon as a search engine perceive the use of hidden text – splat! The page is penalized.

The downside of this is that sometimes the spider is a bit overzealous and will penalize a page by mistake. For example, if your page’s background color is gray and placed gray text inside a black box, the spider will only take note of the gray text and assume you are employing hidden text. To avoid any risk of false penalty, direct your webmaster not to assign the same color to text as the page’s background color – ever!

Another potential problem that can result in a penalty is called “keyword stuffing.” It is important to have your keywords appear in the text on your page, but sometimes you can go a little overboard in your enthusiasm to please those spiders. A search engine uses “Keyphrase Density” to determine if a site is trying to boost its ranking artificially. This is the ratio of keywords to the rest of the words on the page. Search engines assign a limit to the number of times you can use a keyword before it decides you have overdone it and penalizes your site.

This ratio is quite high, so it is difficult to surpass without sounding as if you are stuttering – unless your keyword is part of your company name. If this is the case, it is easy for keyword density to soar. So, if your keyword is “renters insurance,” be sure you don’t use this phrase in every sentence. Carefully edit the text on your site so that the copy flows naturally and the keyword is not repeated incessantly. A good rule of thumb is your keyword should never appear in more than half the sentences on the page.

The final potential risk factor is known as “cloaking.” To those of you who are diligent Trekkies, this concept should be easy to understand. For the rest of you, cloaking is when the server directs a visitor to one page and a search engine spider to a different page. The page the spider sees is “cloaked” because it is invisible to regular traffic and deliberately set-up to raise the site’s search engine ranking. A cloaked page tries to feed the spider everything it needs to rocket that page’s ranking to the top of the list.

Naturally, search engines have responded to this act of deception with extreme enmity, imposing steep penalties on these sites. The problem on your end is that sometimes pages are cloaked for legitimate reasons, such as prevention against the theft of code, often referred to as “pagejacking.” This kind of shielding is unnecessary these days due to the use of “off-page” elements, such as link popularity, that cannot be stolen.

Be sure that your webmaster is aware that absolutely no cloaking is acceptable to be on the safe side. Make sure the webmaster understands that cloaking of any kind will put your website at great risk.

Just as you must be diligent in increasing your link popularity and ranking, you must be equally diligent to avoid being unfairly penalized. So be sure to monitor your site closely and avoid any appearance of artificially boosting your rankings.

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Free Training Masterclass! Set up your first $1000 a month Sales Funnel… in 60 minutes, you get traffic to sell any product or service online… even if you are a complete ‘technophobe’… have zero computer skills… no experience in sales or marketing… and without quitting your day job! Sign up here.

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There are Tigers In The Internet Jungle!

I.M. Survival Lesson #2 – There are Tigers In The Internet Jungle!

There are so many ways that newbies can ‘be had’ on the Internet. Sadly, so many of those eaten up by the tigers that roam through the Internet jungle is only trying to find a way to make some money using their personal computers and their Internet connections. They aren’t even hoping to become rich or famous. They don’t expect making money to be easy or fast. They want a job that will allow them to stay at home with their young children, put a loved child through college, or add to their retirement income.
They are honest, hard-working, decent people… that make the Tigers out there start thinking about lunch.

Work-from-home

If you are considering trying to find a work at home job, you need to know that you will be working more hours for less money than you made at your job located in the brick and mortar world. On the other hand, you will not have all of the related expenses of a brick-and-mortar job.

* You will not have the expense of traveling to and from work.
* You will not have the expense of suitable clothing for work.
* You will not have the expense of day-care.
* You will not have the expense of lunch out every day.

Good things… all of them! But there is a downside to working from home, as well.

* You will be considered to be self-employed.
* You will have to pay all of your FICA tax. (Your employer now pays half).
* You will have to convince your family and friends that you really do have a job.
* You had better be aware of the tigers and other critters that want to have you for lunch… at the entree.

There are schemes and scams out there directed at those who want to be work-at-home moms, those looking for an additional income source, and those who are retirees looking for part-time work to supplement their incomes.

Some of these scams are:

Stuffing envelopes: “Make extra money by stuffing envelopes from home!” This tiger is a bit long in the tooth. It’s been around for years. Advertisements for ‘at-home-envelope stuffers can be found in newspapers at your local library that date back several decades… and yet people will still fall for it.

People will fall for this ploy because they get all of that unsolicited mail at their own homes, and they think that somebody had to have put that paper into those envelopes that are addressed to them.

Nope! Sorry… but no living person actually put that paper into those envelopes. It was put there by a machine, and a computer addressed it. It was mailed in bulk.

Of course, there is always a ‘small fee’ to get started in the envelope stuffing business. In return for this ‘small fee,’ you will most likely get instructions for placing ads just like the one you fell for to get others to bite.

It is a tiger… it is a con… and the only way you will ever get your money back is to fool others into thinking they can make money by stuffing envelopes.

Fact: There are no envelope stuffing jobs to be had! You have to be careful; you’re just in the jungle of the internet.

Craft or assembly jobs: This tiger is lovely. It appeals to those who are talented at crafts or handy with hand tools. These folks see an advertisement that promises them that they can make a ton of money by just doing what they already know how to do and are very good at, and it is just almost irresistible. This looks like the opportunity that they have been looking for!

Whoa! Put that sewing machine or those hand tools away, and let’s think this over. There are some things that you don’t know.
There isn’t any reason for you to know these things, but you better learn them… fast.

This advertisement’s headline is in big, bold print, and there are usually multiple exclamation points. The headline promises that you will be sent the material and then be paid for the finished products when you send them to the employer.

Don’t skip the print that isn’t quite as big as that headline.
That’s where the ‘catch’ is… or, maybe I should say, catches.
There’s more than one way for this tiger to get you.

Usually, the first thing is that you will be required to ‘invest’ in some special equipment or supplies that aren’t going to be included in the ‘free materials’ promised in the larger print. This equipment or supplies can run anywhere from a few dollars to several hundred dollars. This is what the advertisers are selling! You will see a no return policy for the equipment or supplies you must purchase… there never is.

If you get out your magnifying glass and read the itty-bitty print at the very bottom that is well below the scroll line, you will see a statement that says something like, “All work must meet quality standards.” It will look something like this: “All work must meet quality standards.” That’s where this tiger is really going to get you and get you good.

No work will ever meet quality standards. It isn’t possible. You will buy the equipment or supplies. You will work to create the products as directed. You will never see one thin dime in payment for the finished products that you send.

It gets worse. You have no legal recourse. You agreed to buy the equipment or supplies and were told that there was a ‘no return’ policy. You agreed to produce products that met ‘quality control standards’ that were not specified. You’ve been had!

The fact is that there really is a huge market for hand-crafted products out there. The market is huge… maybe almost unlimited.
If you have a talent for making hand-crafted products and if you have the ability to market them, you can make some money doing it.

However, you will not make any money using your talents to assemble hand-crafted products at home for these tigers who do not sell them. They are selling the equipment and supplies… that is ALL they are selling… and they want to sell them to you.

Fact: You can make money selling handcrafted items but not by assembling these items for others.

Medical Billing: This huge headline will read something like, “Job explosion in the Health Care Industry!!!!!!!” There are always a lot of exclamation points. You will see these advertisements in newspapers, magazines, and, of course, on the Internet.

You will be told that the entire reason that medical costs are so high is that the medical profession needs your personal assistance and that just by taking a job for which you will be very well paid, you can single-handedly lower the cost of health care for the whole world. Wow!

You need a job… and they need you! It sounds like a partnership that would work out well for everybody.

These advertisements try to sell you on the idea that it’s the overwhelming amount of required paperwork that is the root cause of the inflation of health care costs… for all of us. These advertisements claim that all that is needed to fix this problem is implementing electronic claim processing… which is a new and innovative technology that has recently become available.

Horsefeathers! A few well-established companies do electronic billing. Doctors subscribe to these services and have been doing so for more than a few years. Medical billing isn’t done by hand and hasn’t been since the late 1980s.

If you answer one of the advertisements, what you will get in return for the hard-earned dollars that you send in is a brochure, an application, some discs, a contract, some disclosure statements (in tiny print), and possibly some testimonial letters from people who will swear that this has changed their lives and made them wealthy beyond their wildest dreams. HA!

What you will have are some basic instructions for setting up your own medical billing business. What you will not have is a medical building job. You will be required to get your own clients. They will not be supplied. As I said before, a few (and only a few) well-established companies have been doing this billing for doctors for many years. They are your competition… and very stiff competition.

You will be promised that you can earn a ton of bucks by only working part-time and at your own pace. Now stop just a minute and think about that. Part-time AND a ton of money? Does that really sound reasonable to you? It isn’t a reasonable expectation. You aren’t likely to make a ton of money working at a full-time job of any kind, and you certainly won’t be making very much, if anything, by working part-time. Real-world business doesn’t work like that, and neither does Internet-based businesses.

Oh, and you will also be required to make a personal investment of between one and TEN thousand dollars to get in on the golden opportunity.

Fact: Medical billing is well covered by the few companies that have been doing it for decades. You aren’t the answer to the soaring cost of health care.

Data Entry: No doubt you can picture yourself just putting numbers in columns for a few hours a day from the comfort of your own home and making enough money by doing it to make up your financial shortfall, right? No… sorry… that isn’t really very likely to happen.

I’m not telling you that there are NO data entry jobs available.
I am only telling you that you aren’t likely to get one of them by answering one of those slick ads that promise you a data entry job if you will but sign up for their course.

The problem with these so-called data entry courses is that they rarely have anything to do with data entry jobs. Most of them are more on the order of teaching you (more or less) how to set up and run your own affiliate program.

There isn’t anything wrong with affiliate programs, but they aren’t data entry jobs. They are businesses in which you will do some data entry work… like on tax forms when you file your self-employment tax returns. There can also be data entry work in the operation of an affiliate marketing business. You will need to enter data to maintain orderliness in your business.

If you let this tiger get you after you pay you the money, you will get a course that will either be delivered electronically via the computer, on CDs or DVDs. This course will teach how to find affiliate programs that you can sign up for (information that is readily available for free on the Internet). Then you will be instructed how to set up advertisements in Google Ad Words (this information is also readily available on the Internet). What you will not be told is that affiliate marketing is an extremely competitive business. It isn’t a data entry job.
You will be told that these ads you have to see up in Google Ad words will only cost you one penny each. Now there is a big fat, out-and-out, rotten lie.

You might set up ads that will only cost you one penny each time someone clicks on them… that much is true. Your ads will be listed on page 15 in search results, and you aren’t very likely to have them clicked on. But if some stroke of luck clicks on them, they cost well more than one penny per click.

Fact: Data entry courses are a scam. They will not secure a data entry job for you.

Writers Wanted: Here’s another tiger that is out to make you the main course for his dinner. It is absolutely true that the Internet gobbles up words at an alarming rate and that there is always a demand for those who can write articles, ebooks, and reports about various subjects.

Writing for the Internet is an art. Just because you can string sentences together grammatically correct and make sense doesn’t mean you can write for Internet marketers.

The advertisements that you see that say, ‘Writers Wanted’ don’t really want writers. What they want are the people who want to be writers. There will always be a course you must pay for or a list that you are required to buy. That’s what these advertisements are selling… courses or lists… they are NOT selling writing jobs.

Fact: You will not get a job writing by taking a course or buying a list. You have to be careful; you’re just in the jungle of the internet.

Check List There really are work-at-home jobs out there. The problem is finding the ones that are legitimate job offers. So many are nothing more than Internet jungle tigers waiting to take advantage of you. Here is a checklist that will help you to separate the fact from the fiction:

1. What is the ‘cost’ of getting the job that is advertised?
Find out what, if any, equipment or supplies are required.
Legitimate work-at-home jobs do not require that you spend money. They pay YOU money.

2. Tell me what the tasks are that I must perform to get paid. This is a legitimate question to ask. Every job on earth comes with a job description of some kind. If the company or individual you are talking to can describe the job in a few sentences, keep looking.

3. Is this a salaried position, or will I be paid on a commission or hourly basis? Here’s another question that any potential employee shouldn’t hesitate to ask. Pay is always based upon something. It is either paid as a salary that has nothing whatsoever to do with hours worked, or it is based upon an hourly pay scale for which you will be required to sign in and sign out, or it is based upon a commission or percentage of sales that you must make.

4. Who pays me and when? That’s an easy question. Every single legitimate company or individual employer has regular and specified pay periods. You might be paid once a week, once a month, or twice a month. Any of those pay period options are legitimate.

5. Where are you located? This is a question that only someone who is working from home would have to ask. If you were working in the brick and mortar world, you would be well aware of the place where you were expected to report to work. The Internet presents another little problem. We are all connected electronically rather than physically. You might be working for someone who is located in Malaysia. It would be best if you were told where the person or business is physically located.

6. How will I receive instructions? Here again, this is a problem that only comes up when the job is being done on the computer. You may receive instructions by email or by way of an instant messaging service.

7. Who will I receive instructions from? This is a question that might need to be answered for real-world businesses and online ones. Many times there will be more than one partner in an online business. You need to know who it is that will supply you with instructions and directions. You don’t want to have to decide who to take direction from.

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